Pressrelease, January 2026

STIGA Sports becomes the official padel partner of Good to Great Padel

STIGA Sports is entering into a new partnership with Good to Great(GTG) where STIGA Sports will become GTG's partner within their padel section. The partnership aims to enhance the padel experience and further develop their environment at Norion Bank Arena in Danderyd, where GTG operates training programs and a thriving community.

As partner to GTG, STIGA Sports becomes an integrated part of their operations, spanning everything from daily training and the coaching environment to activities targeting GTG’s network and members. The partnership also includes a strong on-site presence and joint communication efforts surrounding the launch.

"We are very pleased to welcome STIGA Sports as a partner to our padel section. STIGA Sports shares our ambition to create a professional environment where both players and coaches are given the best possible conditions to develop,” says Nicklas Kulti, founder and partner at Good to Great.

Under the partnership, STIGA Sports becomes the exclusive padel equipment partner within GTG’s padel operations, focusing on the sport’s core product categories. The objective is to ensure that GTG’s players, coaches, and members have access to relevant equipment and a seamless, end-to-end experience at the facility.

“Good to Great has created a strong training and hub for racket sports in Sweden. For STIGA Sports, this is the ideal partnership to inspire more people to play padel, experience our products in the right environment, and create long-term value for both the community and the business sector,” says Mattias Westerberg, Commercial Director at STIGA Sports.

For further information and image material, please contact Josefine Brögger at +46 708 84 35 08 or josefine.brogger@stigasports.se

More about Good to Great
Good to Great World AB is an independent company focused on the development of tennis players. The organization’s vision is to build Northern Europe’s leading tennis center for player development. In 2018, the academy inaugurated its state-of-the-art facility, offering excellent conditions to support ambitious young players in their pursuit of a professional tennis career.

Learn more at www.goodtogreat.se