Press release, October 2024
Discover the magic of sport: STIGA Sports and Lylli launch the children's book ‘The Magical Ping-Pong Racket’
STIGA Sports, in collaboration with the children's book app Lylli, is pleased to present a new children's book for ages 3-6, entitled ‘The Magic Ping-Pong Racket’.
STIGA Sports and Lylli aim to promote both movement and reading as important parts of children's development. This magical story inspires an everyday life where physical activity and reading take centre stage. The book is available to read digitally at Lylli and is free of charge, www.lylli.se/stiga/det-magiska-pingisracket
The book tells the story of Max, who dreams of being the best at sports but has not yet found his favourite. When one day he discovers a mysterious six-edged table tennis racket, everything changes. Suddenly, Max becomes faster and stronger - and starts winning his matches. Is there something special about the racket?
STIGA Sports, with over 80 years of experience in the sports industry, is a leader in sports equipment and promotes active lifestyles and sports for all ages. Through this partnership with Lylli, STIGA Sports wants to inspire children to discover the thrill and joy of sport.
Lylli offers thousands of e-books and audiobooks for children aged 2-9 - from beloved classics like Bamse and Pelle Svanslös to new favourites like Paw Patrol. The Lylli app gives children meaningful screen time that combines entertainment with language development.
(The book is currently only available in Swedish).
For more information, please contact:
Josefine Brøgger, Press Officer, STIGA Sports
Tel: +46 708 84 3508, E-mail: Josefine.brogger@stigasports.se
